MirrorWeb

‘I was apprehensive about moving our website to HubSpot, but Todl totally changed my perspective. They made what felt like a risky move one of the best investments we’ve made.’

Marissa Jambrone
VP of Marketing @ MirrorWeb

Marissa and her team recognised that their current Webflow site wasn’t delivering enough. Migrating to HubSpot was essential for growth, but posed risks: broken layouts, missed deadlines, rising project costs, and potential loss of design fidelity. Off-the-shelf HubSpot themes lacked flexibility for MirrorWeb’s unique requirements.

Todl proposed a custom-built HubSpot theme to overcome platform limitations and provide maximum freedom in design and functionality. The migration—originally scoped for 13 weeks—was completed in just 11 weeks, on time and on budget. Todl paired this technical solution with targeted SEO research and recommendations, ensuring both optimal performance and a visually engaging, well-functioning website.

The new HubSpot site became a true growth engine. Marketing efforts now tie directly to outcomes, ROI is trackable, and reporting is actionable. Demo requests soared by 700%, empowering better decisions and stronger business cases for investment. What began as a risky migration became one of MirrorWeb’s most impactful digital investments.